Strategy

Compete in global markets

When the model that wins at home struggles abroad, diagnose the liability of foreignness; choose between deployment, development and deepening, and decide where and when to enter.

3 steps · 15 lessons · ≈9 hours

Compete in global markets route graphic

Your learning route

The programme order

Complete the programmes in order to finish the route. Each one brings short lessons, applied practice and a real business case together.

Plus and Pro members can create a verifiable Stratify certificate when the route is complete.

  1. Programme 01

    Foundations of Global Strategy: Three Paths

    5 lessons · ≈3 hours

  2. Programme 02

    What and Where: Scope and Location Decisions

    5 lessons · ≈3 hours

  3. Programme 03

    Timing, Sustaining and Global Frameworks

    5 lessons · ≈3 hours